L’Oreal Paris – Color Genius Meet Up

Hello Magnifico’s :)

I had an awesome kick-start to my weekend – All thanks to the colorful meet up organized by L’Oreal Paris. I was cordially invited for the introduction of India’s first make-up mobile app !!

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What : L’Oreal Paris – Color Genius Meet Up.

When : 7th June 2013.

Where : China Gate, Bandra.

Invitation - L'Oreal Color Genius App Launch

I walked into the lovely restaurant which had this cool and soothing vibe about it plus the rainy weather outside turned the ambience into a complete divine. I and my bro were warmly greeted by the lovely L’oreal and FoxyMoron TeamSupriya Rao and Anusree Menon :). Later Kanika from Team L’oreal offered us more comfort and ice-tea ;).

It was my first bloggers meet – so I was a nervous soul but after few more warm hugs and handshakes from fellow bloggers the butterflies in the stomach landed peacefully.

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Event - L'Oreal Paris Color Genius App Launch Meet Up (21)

Event - L'Oreal Paris Color Genius App Launch Meet Up

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Event - L'Oreal Paris Color Genius App Launch Meet Up (1)

Slowly I started to settle into the event feel. As soon as I took the last sip of my ice-tea, we were lured to the tutorial session on the big screen. Prachi hosted the session while Dhvani and Kanika played their tids and bits making us more familiar with the brand. After an overwhelming L’Oreal video, Anusree provided the step by step navigation through the entire Color Genius application. I volunteered to share my experience with the application as I had been fidgeting with the app on my way to the event. At the end of the tutorial session, we were offered iPads and smartphones to ace the app.

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Event - L'Oreal Paris Color Genius App Launch Meet Up (4)

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My Experience with the Color Genius Application:

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Here’s snapshot on the opening procedure of this wonderful app

  • Firstly, It asks you to upload the picture of your outfit for the day.
  • After the picture gets load into the app, it pops up the various color options from your outfit to match your make-up.

Just check out the all round ability of the app – It allows you to find perfect make-up combination to suit your mood, outfit and time – You can either choose to Match It, Blend It or Clash It !!

These are the make-up options it springs up for me on the particular outfit during day-time.

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and these are the choices offered for an evening/night look.

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The fun just doesn’t halts here – You can find more info on the products that have been optioned to you under “More Tab”.

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You can even try the nail lacquers and nail art stickers on your nail. Really !! – The virtual swatches are here ;) – All Thanks to Color Genius.

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They even offer the option to buy the product, if you have missed out on a particular shade on your last trip to the mall ;). When you click on the buy tab, you are directed to Myntra.com (one of India’s best online store) where you can purchase the product and come inch closer to complete your look.

It’s an amazing application which helps you match your make-up with your outfit effortlessly and that too at an ease – just a click of a button and your ready with perfectly suited make-up essential list with accordance to your mood and outfit.

You can download your 1 minute Make Up adviser on your phone for free :

For Android users – COLOR GENIUS on Android

For iOS users – COLOR GENIUS on iPhone

L'Oreal make-up artist - Kaynat at work ;)

L’Oreal make-up artist – Kaynat at work ;)

On the other side of the tutorial session, I met few known faces in Richa (Corals with Blues) and Shanaya (Little Miss Sinner). It was great to meet them in person – I discovered them to be as friendly and sweet as they came across in the blogging sphere. The fun quotient accelerated when we headed to the L’Oreal Color Genius app photo booth where we posed for the cameras ;).

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Blend It or Clash It !!

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Me & Richa <3

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L-R : Me .. Supriya .. Richa .. Dhavani

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with Dhavani & Anusree

Here’s the piece of memory I was handed over after the fun loaded event.

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To the twilight of the event – Hot yummylicious Chinese starters along with soft melt in mouth chocolate mousse and vanilla ice-cream were served to treat our taste buds. ;)

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Time for Sayonara – We were made feel special on our way back home by awarding a warm farewell, L’Oreal Goodies (Yipee !!) and Smiles :).

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This is what I wore for the event :D

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